
A Milestone Worth Celebrating
Pure Form Ventures Inc., the company behind Pure Form®, was recognized by Watsons at the 2026 Health, Wellness & Beauty Awards as a Major Award recipient for Health—the Most Successful New Brand of the Year.
Now available in more than 1,300+ Watsons stores nationwide and trusted by over one million consumers in the Philippines, Pure Form® continues to make science-backed wellness more accessible for modern lifestyles.
Because wellness looks different for everyone, the brand creates products designed to support different routines, goals, and ways of living, helping people supplement what’s already good and keep making progress, every day.

Recognized as one of the Major Award recipients for Health, Pure Form® joined some of the industry’s leading health and wellness brands at this year’s awards, with the recognition also covered by Manila Bulletin, SunStar, and Philstar.
Wellness, Within Reach
Making wellness more accessible also means making Pure Form® easier to find.
Beyond its growing presence in more than 1,300+ Watsons stores nationwide, Pure Form® continues to expand across retail channels, including Shopee Supermarket, Lazada Retail, St. Joseph Drug, St. Joseph Drug by Sugi, Konvy, GrabMart, and FoodMart.
Online, Pure Form® is available through pureform.shop, Shopee Mall, LazMall, and TikTok Mall, giving consumers even more ways to shop wherever wellness fits into their routine.
From pharmacy shelves and supermarkets to e-commerce and on-demand delivery, the brand is meeting consumers where wellness already fits into their lives, making science-backed supplements more accessible across different routines and lifestyles.
What’s Next for Pure Form®
For Pure Form®, progress doesn’t stop with an award.
The Watsons HWB Awards 2026 marks an important milestone, but it also signals what comes next. Pure Form® is taking its next steps across the ASEAN market, bringing its approach to science-backed, modern wellness to more consumers across the region.
Alongside its regional expansion, Pure Form® will continue to develop high-quality, science-backed supplements, grow its wellness offerings, and create more ways for people to access credible guidance and support for different goals and lifestyles.
The goal for wellness remains clear: make wellness easier to understand, easier to access, and easier to make your own.
Supplement the good. Supplement progress.
Stay Connected
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